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商品編號: 9-605-053 出版日期: 2005/01/06 作者姓名: Frei, Frances X. 商品類別: Service management 商品規格: 2p 再版日期: 2008/03/28 地域: 產業: 個案年度: -
商品敘述:
Used in the second module of a course on Managing Service Operations, which addresses the design of sustainable service models (606-031). Provides an opportunity for students to design a new service offering, paying careful attention to the link between strategic position, service offerings, and operations design. The corresponding module note further describes the exercise.
涵蓋領域:
Design;Service management;Operations & processes;Management;Strategy
相關資料:
Case Teaching Note, (5-608-132), 73p, by Frances X. Frei, Christine Harris-Van Keuren
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